Academy award-winning Reese Witherspoon – drunk and disorderly

Academy award-winning actress Reese Witherspoon was arrested last month after police stopped the car her husband, Hollywood agent Jim Toth, was driving to give him a sobriety test. Witherspoon wouldn’t stay in the car when asked to do so by the officer and was given a disorderly conduct charge. Continue reading

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Coca-Cola’s anti-obesity crusade highlights the role of corporate responsibility in PR

Coca-Cola, the world’s most valuable brand, last week launched a landmark anti-obesity campaign in the US, kicked off with a two minute spot titled ‘Coming Together.

The ad, which aims to spread the message that the “complex challenge of obesity” is one that concerns everyone – including Coke – and that by coming together, the US population will emerge a healthier, more slender, nation. Continue reading