Samsung – From PR disaster to International PR coup in 60 seconds…

But there are still lessons to be learned

It was more than Samsung could have dreamed of. There they were at CES Las Vegas 2014, the world’s biggest consumer electronics jamboree – barring perhaps Mobile World Congress – the Mecca of everything new in mobile, electronics and networking with hundreds of journalists and film crews from every corner of the globe vying with each other to find out just what the Internet of Things really is, and whether anyone will be giving away free 3D printers… Continue reading

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Academy award-winning Reese Witherspoon – drunk and disorderly

Academy award-winning actress Reese Witherspoon was arrested last month after police stopped the car her husband, Hollywood agent Jim Toth, was driving to give him a sobriety test. Witherspoon wouldn’t stay in the car when asked to do so by the officer and was given a disorderly conduct charge. Continue reading

Sequestration or cuts? Invest or spend?

Dollar

Dollar
Image Credit: Images of Money

The power of words in swaying public opinion

 

In the US, the Obama administration has just introduced something called sequestration. These are actually mandatory spending cuts – what the Europeans call austerity measures but somehow it sounds a rather less painful practice than that short sharp word ‘cuts’. (Btw, austerity to the Germans has very positive connotations of good standards of fiscal discipline, austerity measures are very acceptable in Germany!) Continue reading

Lance Armstrong’s confessional on the Oprah Winfrey ‘couch’

Oprah at her 50th birthday party

Image Credit: Alan Light

A tale of two PR Agendas

Disgraced cyclist Lance Armstrong is the latest celebrity to sit down with Oprah Winfrey, America’s de facto confessor, for a “no-holds-barred” two-part confessional. The two-part interview in which Armstrong admitted to using performance-enhancing substances during his heralded career after he had steadfastly denied doping allegations, was aired on the Oprah Winfrey Network (OWN), a joint venture between Oprah Winfrey and Discovery Communications. Continue reading

Rant or Reason?

PR and winning the debate

Piers MorganImage credit: Cow PR

Piers Morgan
Image credit: Cow PR

Losing your temper is rarely a recipe for PR success but, as in the case of radio host Alex Jones, blowing off steam can really damage the credence given to your side of the story.

Following Piers Morgan’s (host of CNN’s Piers Morgan Tonight) less-than-even-handed labelling of gun advocate Larry Prattas an “incredibly stupid man”, radio host Alex Jones organised a petition calling for the British interviewer’s deportation. Cheers could be heard all around the UK – except it would mean that Piers would come back to haunt the UK media rather than the US. Continue reading

Susan Rice: How to make enemies and fail to influence people

Susan RicePhoto by US Dept. of State

Susan Rice
Photo by US Dept. of State

A few months ago, Susan Rice, current US ambassador to the UN, seemed to have a clear shot at replacing Hilary Clinton as Secretary of State. But last week, she withdrew her nomination for the job last week after it became painfully obvious that she would struggle to get approved by Congress. Continue reading

Michelle Obama has had a good Presidential election

Michelle Obama
Photo by Obama for America

Remember the summer of 2010 and Michelle Obama’s holiday jaunt to Spain with her two daughters and a select group of friends which unleashed a storm of criticism, with accusations of jet-set living at taxpayer expense even as millions of Americans struggled to make ends meet in a lagging economy.

“Michelle Obama seems more like a modern-day Marie Antoinette…than an average mother of two,” drummed  Andrea Tantaros in The New York Daily News, gifting headlines like ‘Let them eat Tapas’.

Well, Michelle Obama has had a good presidential election in 2012. And the French, home of that same Marie Antoinette, absolutely adore her. Continue reading